Build your professional network on facebook via our app Go to app
Sudipta Ghosh Area Executive
 
Sudipta Ghosh's Profile
ITC Limited
Sudipta Ghosh
Area Executive
confidential
Kolkata, India
confidential
Toostep 
Professional summary

ð     A dynamic professional with over 2 year of experience in Sales & Marketing, Business Development, Client Relationship Management and Channel Management.

ð     Presently associated with ITC Ltd. as Area Executive.

ð     Demonstrated abilities in implementing sales & marketing activities for FMCG products and accelerating the business growth.

ð     Proficient at providing value added customer service by resolving customer issues & ensuring their satisfaction with product and service norms.

ð     Strong organizer, motivator, team player and a decisive leader with successful track record in directing from original concept through implementation to handle diverse market dynamics.

Sudipta Ghosh's Experience
Current :

Area Executive, ITC Limited

FMCG/Foods/Beverage

Working from 2011

Brief summary :

  • Current Role:

ð     Handling Food Division at Burdwan Section from May’11.

ð     Responsible for managing the seven Distributors, Distributors’ salesman and third party merchandiser.

ð     Responsible for Monthly Estimation of Food Products for Distributors.

ð     Handling “Below The Line” Marketing activity of ITC Food products.

Previous Role:

ð     Handling the Trade Loyalty Program of ITC at Pune City.

ð     Responsible for managing the Distributors, Distributors’ salesman and third party merchandiser.

ð     Handling “Below The Line” Marketing activity of ITC products.

ð     Enhancing the market penetration by proper distribution of all ITC “Non Tobacco” products.

Conducting regular check to ensure maintenance of stock with the distributors.

Current :

Area Executive, ITC Limited

FMCG/Foods/Beverage

Working from 2011

Brief summary :

  • Current Role:

ð     Handling Food Division at Burdwan Section from May’11.

ð     Responsible for managing the seven Distributors, Distributors’ salesman and third party merchandiser.

ð     Responsible for Monthly Estimation of Food Products for Distributors.

ð     Handling “Below The Line” Marketing activity of ITC Food products.

Previous Role:

ð     Handling the Trade Loyalty Program of ITC at Pune City.

ð     Responsible for managing the Distributors, Distributors’ salesman and third party merchandiser.

ð     Handling “Below The Line” Marketing activity of ITC products.

ð     Enhancing the market penetration by proper distribution of all ITC “Non Tobacco” products.

Conducting regular check to ensure maintenance of stock with the distributors.

Previous :

Designation Sales Manager, Current Employer Bajaj Allianz Life Insurance Co. Ltd.

Worked from 2009 to 2011

Brief summary :

7 months Current Employer Bajaj Allianz Life Insurance Co. Ltd. 03/2009 onwards Designation Sales Manager Responsibilities To recruit Insurance Consultants To train them about the Insurance products and the selling procedure To Generate business by them To Lead the Team of Insurance Consultants

Previous :

Sales Manager, Bajaj Allianz Life Insurance Company Ltd.

Worked from 2009 to 2011

Brief summary :

Since March09 Bajaj Allianz Life Insurance Company Ltd. Sales Manager Main Functional Role: To establish, develop and maintain pro-actively a team of Insurance Consultants To train them about the insurance products and sales procedure To Generate business by them

Previous :

Area Executive, ITC Limited

FMCG/Foods/Beverage
Brief summary :

ð     Become the number one performer in Trade Loyalty Channel in ITC Ltd. (All India basis).

ð     Bring the Pune Branch to the number one position in Loyalty Program in India.

ð     Giving more than 30% growth on every quarter from the inception of the program.

ð     Achieved more than 60% market share in Food Div in the outlets of Loyalty Program where overall market share of ITC Food Div is 12%.

ð     Active member of the launching team of the Trade Loyalty Program in Pune city.

ð     Part of various product launch team in ITC Ltd.

Previous :

Area Executive, ITC Limited

FMCG/Foods/Beverage
Brief summary :

ð     Become the number one performer in Trade Loyalty Channel in ITC Ltd. (All India basis).

ð     Bring the Pune Branch to the number one position in Loyalty Program in India.

ð     Giving more than 30% growth on every quarter from the inception of the program.

ð     Achieved more than 60% market share in Food Div in the outlets of Loyalty Program where overall market share of ITC Food Div is 12%.

ð     Active member of the launching team of the Trade Loyalty Program in Pune city.

ð     Part of various product launch team in ITC Ltd.

Previous :

Previous Employer Systopic Laboratories Pvt. Ltd.

Worked from 2005 to 2005

Brief summary :

Previous Employer Systopic Laboratories Pvt. Ltd. 07/2005 to 12/2005 Designation Medical Representative Responsibilities Market development for the company. To generate prescriptions by the Doctors. To maintain the availability of the medicines in the retail shops. To check and maintain the stock of the distributors. Summer Internship Company Kansai Nerolac Paints Ltd. Project Title 1 Market Potential of Kansai Nerolac Paints Ltd.

Previous :

Trainee, Systopic Laboratories Pvt. Ltd.

Worked from 2005 to 2005

Brief summary :

July05-December05 Systopic Laboratories Pvt. Ltd. Trainee Medical Representative Main Functional Role: Market development for the company To generate prescriptions by the Doctors Managing sales and distribution network in the assigned area Maintain the availability of product in the market by handling retailers and wholesalers Responsible for launching and promotion of the products in assigned area May08-June08 Kansai Nerolac Paints Ltd. Summer Trainee Main Functional Role: To estimate the Decorative paint requirement of the forthcoming residential and commercial projects in Eastern Pune region and the types of paints to be used

Sudipta Ghosh's Education

International School of Business & Media,Pune

MBA/PGDM
India
From 2007 to 2009

International School of Business & Media, Pune

MBA/PGDM
India
From 2007 to 2009

International School of Business & Media,Pune

MBA/PGDM
India
From 2007 to 2009

International School of Business & Media, Pune

MBA/PGDM
India
From 2007 to 2009
 
360 Degree Feedback [?]
Deepak Roy, Product Planning & Market Research, Bajaj Auto Ltd Feedback given on: 06-二月-2011 | Relationship: Classmate |
 
 
Sudipta's communities
13790 members, 310 jobs, 764 articles, 308 questions, 961 debates, 382 idea contests.
11214 members, 39 jobs, 258 articles, 148 questions, 382 debates, 166 idea contests.
12915 members, 153 jobs, 405 articles, 184 questions, 274 debates, 155 idea contests.
Sudipta's contributions
It depends..good ads do goos to the conuser, comp & to the society
In todays context if u r competent enough in ur job den its easy to save ur job
India itself is in nedd of electricity...in a hyper city like mumbai..pune..banglore der is electricity cut of 12 hrs in a week....it means India is nt in a position of havin excess electricity...I am nt givin d coniditon of odr city like...
its not abt wht we think..its abt aht d fact is...ADs are amthing what consumer dnt wnt 2 c(except he is searchin 4 dt particular product/service).consumer carry der mobile phn whrevr dey go..so its a good media for ads
Thank you Purvi for reffering this wounderful insight. The rules written over here can not be found in any book of Marketing...but one Marketing/Sales guy will always find it from his day to day life while working..
 
Related Topics
Translating unique and innovative marketing ideas into an actual marketing...
5 insight , 3 debates , 5 idea contests , 2 question  
With all the Financial crisis that has happenend in the past year,it needs...
1 insight , 4 debates , 1 idea contests  
It is about various marketing and promotional ideas applicable to...
2 trends , 1 debates , 3 idea contests , 1 question