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Brand Wars - Survival Of The Fittest..

Tags : Brand Adaptation, adaptation, brand wars, war of brands, branding, adaptation of brands
Industry : All Industries
Functional Area : Brand Adaptation, Change Management, Branding, Global Business, Strategy Alignment
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About "Brand Wars - Survival Of The Fittest.." topic:

The market has been witness to many fierce brand wars. We have seen how brands fight, to take the market share. Some survive & some die, with the winner taking the customers share of mind & market share.


http://i.imgur.com/LulPJl.png   http://www.thehindubusinessline.com/catalyst/2009/01/08/images/2009010850060201.jpg

But what are the things that determine the winner, what are the things that make it acceptable & keep it surviving in the uncertain market conditions.

http://www.aishwaryarai-videos.com/wp-content/uploads/2009/04/ash270308_1.jpg  

Let us discuss something more about the brands & the changing market scenario....

3 insight , 6 debates , 4 idea contests , 3 question on topic: "Brand Wars - Survival Of The Fittest.."
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(rate this)
Yes 
56
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25
 No
aftab choudhary  |  Argues in support of  "Yes"  |  1 year ago
well surely majority of the consumers will go for a branded products.and i feel majority of the ppl will stick to less branded product jus coz they dont hav much purchasing power.usually less branded products are cheaper as compared to branded 1s...
SHRIKANT MANOHAR DANKE  |  Argues in support of  "No"  |  1 year ago
I want to go with non branded product with multi feature.
Sheetal Jadhav  |  Argues in support of  "Yes"  |  1 year ago
Prateek can you mention some product on which we need to debate.  I will give my opinion based on mobile phones. I would prefer a branded phone with less features because it give me satisfaction. And the product life is good. In non branded...
 support: 
 
 
Debate: "Is Branded less featured Product is bigger than a non branded multi featured product?" deleted from your view.
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(rate this)
1 Reposition Your Brand
2 GO WITH THE FLOW ...
Business Management Consultant  |  Added idea  "Strategic Planning And Consulting"  |  7 months ago
There are many things that can be said and done with and about branding. But it's all in the planning and management. It's all about strategic planning and consulting. Many companies don't think about strategic planning BUT strategic planning...
aftab choudhary  |  Added idea  "simple jus change the way ur product is being concieved by the consumers. "  |  1 year ago
simple jus change the way ur product is being concieved by the consumers.
 
 
Ideate: "How can brands adopt to sudden changes in the market environment? " deleted from your view.
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(rate this)
The strength of iPhone and iPad sales has pushed Apple ahead of Google for the first time as the most valuable brand in the world, global brands agency Millward Brown said in its annual report. The value of the Apple brand rose by 84 percent to $153.3 billion, while the value of the Google brand, which has been on top of global rankings for four years, dropped by 2 percent to $111.5 billion, according to the annual BrandZ study of the world's top 100 brands. Overall, technology and telecom companies dominated this year's rankings with IBM (3rd place), Microsoft (5th), AT T (7th) and China Mobile (9th) also being in the Top 10. Social network Facebook entered the top 100 at number 35 with th...
SHRIKANT MANOHAR DANKE  |  Commented  |  1 year ago
I think this is good news from the point of view of a customer. Thanks for referral, Muhammed.
Business Management Consultant  |  Commented  |  7 months ago
These two companies and others will rank high, some will out-perform others but you've got to admit that Apple is good at what they do.
 
 
Insight: "Apple beats Google in 'war of global brands'" deleted from your view.
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(rate this)
China is a threat to the world. 
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 Of course not its just a competitor lyk others..
Business Management Consultant  |  Argues in support of  "Of course not its just a competitor lyk others.."  |  7 months ago
China isn't a complete threat but it can be a serious competitor. Business Consulting Services: www.CEOBusinessManagement.com 
vinay babu.pingili  |  Argues in support of  "China is a threat to the world."  |  1 year ago
India needs to chase china, so we must do something
Ankitha  |  Argues in support of  "Of course not its just a competitor lyk others.."  |  1 year ago
No it is not, earlier they has the best mobile technology but today every country started concentrating on mobile technology and are giving tough competition to china.... Even though they are ahead on the mobile technology, they are still a...
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Debate: "Is China is a serious competitor for the whole world sply in Mobile techonology??" deleted from your view.
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(rate this)
Yes 
7
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7
 No
Business Management Consultant  |  Argues in support of  "No"  |  7 months ago
That's not always true. Real success is achieved through hard work, smart working habits and dedication. Sometimes and only sometimes luck does play a part in many situations but in all honesty you need more than luck. Sometimes if you're not...
aftab choudhary  |  Argues in support of  "Yes"  |  1 year ago
not at all.... as we know sales is purely determined by ur hard work.so luck has no role to play in dis.....
yogesh deshpande  |  Argues in support of  "No"  |  1 year ago
Sorry but I complitely disagree with you, its the smart work  By working on  ASK (ie.Attitude Skills andKnowledge) that make one successful in sales. the more you know about yourself, your product/service, and when you develop never give up...
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Debate: "Luck is a very important aspect in a successful sales career." deleted from your view.
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(rate this)
Yes 
2
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5
 No
Business Management Consultant  |  Argues in support of  "No"  |  7 months ago
I wouldn't say that branding is a myth and you can't completely dismiss branding. That's just one situation where branding was irrelevant or less needed. Every situation, product or service is different and branding is needed. It just all depends...
SHRIKANT MANOHAR DANKE  |  Argues in support of  "Yes"  |  1 year ago
It is depend upon person to person because I am purchasing amul or local ice-cream, amul or local chocolate. Anyway your point is right. Nobody cares for Indian products.
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Debate: "Brand is a myth and display of money power . ." deleted from your view.
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Answer: "Why people giving importance to Brand? Is non branded product bad?" deleted from your view.
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Business Management Consultant  |  Answered  |  7 months ago
Branding is highly important than non-branding of a product, service or career. It really depends on the situation but a really good branded product or service does a lot better in the market than a non-branded product or service. Sometimes and...
SHRIKANT MANOHAR DANKE  |  Answered  |  1 year ago
They are just copying western style that's all. it is really pity on them that they are living in India using imported branded things when they have some good Indian brands available in the market. i.e. Tata is in every field.
 
 
Answer: "Why people giving importance to brand? Non branded products are good or bad?" deleted from your view.
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(rate this)
Yes 
8
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Shilpa Jain  |  Argues in support of  "Yes"  |  1 year ago
Tarun good debate...... Yes co-education is must today. It helps in removing the gap between a guy and a gal. Will know the importance of each gender and how to respect each other. Will also give good competition in studies.....    
Business Management Consultant  |  Argues in support of  "Yes"  |  7 months ago
A co-education is so important and beneficial for both sides. It can teach a person many things such as how to deal with others, how to communicate with others, learning each others differences, it teaches boys and girls how to socialize with the...
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Debate: "how important co-education is for todays generation?" deleted from your view.
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Business Management Consultant  |  Answered  |  7 months ago
There are so many things that can be said and done about this. That's why it's good for a professional or company to get counseling in this area. Many brands can come out on top and improve their branding situation with consulting, strategic...
SHRIKANT MANOHAR DANKE  |  Answered  |  1 year ago
Launching should be on big/large scale with an event that should be noticed by whole country.
 
 
Answer: "How can a company build their product brand?" deleted from your view.
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