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Innovations in media

Tags : New media innovations, media innovations, media innovation, innovation in media, the innovation media, media center,
Industry : Radio, TV & Films
Functional Area : Innovation
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About "Innovations in media" topic:

Discss here on best innovations in media and marketing which can have lasting influence, also which could even prove to be real game changers for digital media, in-store marketers, the TV networks, even architects of political campaigns. Let us pool knowledge in this domain. Thanks !!!

2 trends , 11 insight , 3 debates , 4 idea contests , 3 question on topic: "Innovations in media"
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(rate this)
1 Viral Marketing
2 Bluetooth advertising
By : Rohit Khanna
Makrand Bhave  |  Supported idea  "WOMMA"  |  4 years ago
When a direct end user is handed a product for a 'FREE' use, the effects of the usage can swing both ways. It influences the user to swing 'in favor' because they are the 'first' priveleged users and hence the bias to the product is purchased....
Makrand Bhave  |  Added idea  "WOMMA"  |  4 years ago
A product can be tested directly by choosing your consumer, allowing him/her to use it thoroughly. Gather feedback and compute the results and then wait for WOMMA! its time consuming but very effective!
Makrand Bhave  |  Supported idea  "Viral Marketing"  |  4 years ago
Isnt it amazing how a thought that appeals to your thought threads finds immediate responses!! Viral, derived from the word virus.... meaning something that spreads and spreads wild!! Its like a plague that just bowls you over!! It has the...
 
 
Ideate: "How to launch a new product through innovative media." deleted from your view.
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दुल्हन मै और कली जाने किसकी बगिया महकाएगी ,,,,, मै और चांदनी जाने किस अम्बर को चमकाएगी,,,,,, मै और नदिया जाने किस सागर में मिल जायेगी ,,,, मै और नैया जाने किस किनारे लग जायेगी ,,,,,,, मेरी इन पलकों पर जाने ख्वाब किसने सजाये है ,,,,,,,, मेरे इन होठो पर जाने मुस्कुराहट किसने बसाई है ,,,,,, मेरे इन हाथो पर जाने मेहंदी कौन रचाएगे ,,,,,,,,,,, इस दुल्हन की डोली जाने कौन ले जाएगा ,,,,,,,,
By : manju dagar
B.Mehernath  |  Commented  |  3 years ago
amazing !!! Manju you always come out with some thing new and interesting. Honestly I know little about poems and have good control over Hindi not a single one from you is missed... Great work ..
Goutam Roy Choudhury  |  Commented  |  4 years ago
yours poems are allways meaningful & this one is one such beautiful work. Thanks.
 
 
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1 Execution-a way to lead an Idea
2 Fear of failure
By : Himanshu Pathak
Sameer Joshi  |  Supported idea  "Execution-a way to lead an Idea"  |  3 years ago
You are right Vanita, in India, people are not educated properly on how to use blootooth which is causing problems and fer among them....
Shahnawaz Islam  |  Added idea  "Lack of Data measurement, Partnership, and Experience"  |  3 years ago
Speaking from experience, the following would be the reasons for marketers not adopting emerging media:   Data measurement: If any media is just emerging then the data would be lacking in comparison to data for exisiting media which would be...
Pradeep  |  Supported idea  "Execution-a way to lead an Idea"  |  3 years ago
Hi Vanita, Bluetooth mktng indeed a very good concept to catch the people coming in malls etc to push the products. As you have rightly pointed out the concern of people being apprehensive to this emerging promotional way. Radio may be a good...
 
 
Ideate: "Emerging Media: Why marketers are not adopting to it?" deleted from your view.
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Tell me about your view in the media technology
By : Sax Loyola  | New post
 
 
Answer: "What do you think about the Media situation today in our country?" deleted from your view.
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      Main Hajera Siddiqa HYD se ,main toostep ke likhne perne walaon se ye pochna chahati hon ki bollywood ki badi badi bujat ki filmen bade bade stars ki filme nakaam kiyon ho rahi hain,aur kiyon y...
By : hajera siddiqa
Sujeet Vishwakarma  |  Answered  |  3 years ago
Ye planning k saath banayi jaane wali movies hain sir, inki planning bahut soch samajh k is trick se ki jaati hai ki hit aur flop done case me kamayi ho... hit hui to karodo ka munafa, flop hui to karodo ka black to white money conversion... simple..
 
 
Answer: "Aaj kal caroro Rs,ki bade bade stars ki filmen flop kiyon ho rahi hain?" deleted from your view.
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(rate this)
Yes 
1
VS
0
 No
By : Roopesh Chandran
Roopesh Chandran  |  Argues in support of  "Yes"  |  3 years ago
Perceptions and initial image / recall plays a very crucial role in customer's perception of a company and subsequently effects to a large extend the decision making process.
 support: 
 
 
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By : ritesh mishra  | New post
 
 
Answer: "hey plz tell me abt media" deleted from your view.
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Alien-like white eggheads scuttling around, uttering gibberish, made their television debut in Indian Premiere League (IPL) season II that just concluded in South Africa. The little white disproportionate curious creatures with black dots indicating eyes and mouth are called ZooZoos and are brand endorsers for Vodafone’s value added service (VAS) in the “make the most of now” television ad campaign. Within days of their debut, they became an international phenomenon. The viral video of the ad campaign posted on video-sharing sites spread rapidly, entertaining viewers and kicking off conversations in online social media networks. According to Visible Measures, an independent third-party measu...
By : Yash Singh
varsha  |  Commented  |  3 years ago
its not ZOOZOO.. only eyecatcher for IPL ,the same scenario is for brands like HUTCH . AIRTEL ETC ...So let us enjoy this also.. thanks for sharing
sujit Kumar  |  Commented  |  3 years ago
ZooZoo ad added further interest in the IPL that it became bigger hit than worldcup at least on TV.h
Sachin Saxena  |  Commented  |  3 years ago
The ZOOZOO is a new & gr8 concept in ad market. Today's market is based on publicity, and zoozoo is completely new thought it's like a innovation in adv. market. We were bored of seeing same faces acting in different adv's for diff. products...but...
 
 
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Most of the electronic and print media are happy to do the coverage on Christmas on the Christmas day and greet the viewers/ readers on Id and Diwali. They think that is how religion ought to be covered. There is need for greater understanding of religion to understand even contemporary political issues. How many journalists know that the Shankara of Kaladi set up only four Peeths, though there are more than five holy men calling themselves Shankaracharyas? Even the secular Press in the West is as dismissive of religion as the Indian media. Journalists there are as ill-equipped as Indian journalists are. For example, the recent developments in Pakistan cannot be understood without understan...
By : Shahid Siddiqui
Shahnawaz Islam  |  Commented  |  3 years ago
I agree with Ms Kaladeen's comments. Why should the media be bothered about the historical roots of X, Y or Z religious beliefs? The corruption and misuse of religious beliefs is a result of people getting bothered about details and forgetting...
Ajay Ziz  |  Commented  |  3 years ago
SHAHID BHAI DOES ANYBODY GO SO DEEP , WE ALL ARE SURFACE SWIMMERS. STORY : ARJUNA SAYS : ASHWATHAM MARA GAYA NAR (KRSNA SOUNDS THE CONCH AT THIS STAGE ) FURTHER MESSAGE LOST ( NAHIN HAATHI) DRONA : BELIEVES HIS DISCIPLE ARJUNA ,THROWS HIS WEAPONS...
Devi Kaladeen  |  Commented  |  3 years ago
Thanks for the referral. You have said so many things in one article which is all religion based and what the media reported on. However, I want to comment on the first paragraph of your insight. It has become a norm in almost every country of the...
 
 
Insight: "Ignorance is not peculiar just to the Indian media" deleted from your view.
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1 Innovation in Classified ads
By : Jay Makwana
Jay Makwana  |  Added idea  "Innovation in Classified ads"  |  4 years ago
Getting closer to customers - Classified revenues will increase if customers are able to give ads without taking much of trouble. Some new ways to market classifieds are Online, giving ads through classified centers, sending marketing staff to...
 
 
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