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Media strategies

Tags : marketing strategy, media planning, marketing, strategy in media, media buying, media marketing, media, Indian media.
Industry : Radio, TV & Films
Functional Area : strategy execution
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About "Media strategies" topic:

Media strategies inform customers about projects and programs through newspapers, radio, television and videos, billboards, posters and variable message signs, mass mailings of brochures or newsletters, and distribution of fliers. Let us discuss only about effective media strategies which deliver a uniform message to alleviate the spread of misinformation that often becomes a barrier to understanding or implementation. Discuss strategies which can be styled to meet varying levels of interest.....

1 trends , 3 debates , 3 idea contests on topic: "Media strategies"
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(rate this)
1 News channels - do we need so many of them?
2 Uniform supervised Content
Suryanarayan Murthy  |  Supported idea  "No Matter about nos. of channels., matter is CONTENT"  |  1 year ago
Yes, I agree ! But it is a necessary evil. We have to filter the bad news and watch the one that is good !
Ravi Sahu  |  Added idea  "No Matter about nos. of channels., matter is CONTENT"  |  2 years ago
News Channels now a days used many tactic to grab eyeballs, they trying to pull out some contraversial news in which common people are interest. Are they showing news or they selling news :).
Ajay Ziz  |  Supported idea  "News channels - do we need so many of them?"  |  2 years ago
if jayant vishnu finances ... let's all open a TOOSTEP 24 7 Live ..
 
 
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Will be effected 
5
VS
7
 Will not be effected
Makrand Bhave  |  Argues in support of  "Will not be effected"  |  3 years ago
On the contrary, popular brands will retain their campaigns, midsized brands will opt for cheaper media (maybe) giving volume sales to the media in selection and generally there would be more spate of ground activity that would easily make a...
neha singh  |  Argues in support of  "Will be effected"  |  3 years ago
Of course the media will be affected, if it hasn't been already. TV channels are already on a strike, that too for more than a week. The cost of producing a newspaper, magazine or TV show will definitely go up due to the recession.
UDAY PRATAP SINGH  |  Argues in support of  "Will not be effected"  |  3 years ago
because it's like a tide that has momentry life span....have patience ...!
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1 Acquiring leads
2 Build Relationships
Makrand Bhave  |  Added idea  "Build Relationships"  |  3 years ago
The key to any door opening is to know the person who is instrumental in opening the door!! RELATIONSHIP - thats the key. Knowing the right people, enticing them with juicy tid bits and keeping the spark alive in the relationship will ensure that...
Himanshu Pathak  |  Supported idea  "Tech savvy"  |  3 years ago
I also feel that this is a trait necessary to suceed in the media job. It not only makes your job easy but at the same time increases the quality of your work.
Siddhartha Sharma  |  Supported idea  "Acquiring leads"  |  3 years ago
Networking PR building is the surviving mantra as well as success mantra in media. Siddhartha Sharma. Asst.Manager-Marketing, Kolkata.
 
 
Ideate: "How to succeed in a Media Job??" deleted from your view.
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Yes it can 
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 No, other factors are more important for joining in the network
Shaju George  |  Argues in support of  "Yes it can"  |  3 years ago
Yes. this will be a good marketing move for MTV as well as social networking sites.
amit chaudhry  |  Argues in support of  "Yes it can"  |  3 years ago
As MTV is the most popular channel for youth in the world,a nd Facebook and Twitter which is having a large user base and high traffic to their sites..it will work for both of them....this is a very good strategy indeed........
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Yes 
2
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 No
Yash Singh  |  Argues in support of  "Yes"  |  2 years ago
One more source of income of media industry is from different sponsors who generate money for many programmes.
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1 Change and Respond
2 Change and Respond
Chandan Roy  |  Added idea  "Change and Respond"  |  3 years ago
To maximize and monetize their Lifestyle Advertising potential, businesses must be open, have real-time flexibility and enable informed risk-taking. They must organize around the ongoing conversations in which they are participating.
Jayant Vishnu  |  Added idea  "Change and Respond"  |  3 years ago
To maximize and monetize their Lifestyle Advertising potential, businesses must be open, have real-time flexibility and enable informed risk-taking. They must organize around the ongoing conversations in which they are participating.
 
 
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A few years ago, many company executives dismissed the Internet as a fringe technology with limited business potential. They started to change their minds with increasing evidence that individuals and businesses world-wide were racing each other to get connected and establish an Internet presence. The accompanying media hype led to enormous pressure to join the rush, and many companies now have electronic mail links and have set up home pages, thus creating isolated billboards on the electronic highway. This has been a relatively cheap and easy process, given the fierce competition between the proliferation of Internet service providers. Today, the mood is changing. The hype around the Inte...
 
 
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