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Multi Brand Retail vs. Single Brand Retail

Tags : Retail Store, Retail Clothing, Brand Outlet, Factory Outlet, Retail India, Retail Chains, Retail Industry, Retail Market, Retailing, Retail
Industry : Retail Chain/Logistics, FMCG/Foods/Beverage
Functional Area : Consumer Sales, Logistics & Supply Chain
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About "Multi Brand Retail vs. Single Brand Retail" topic:

The government is mulling over 100% FDI inflow into the single brand retailing, and the players who are in to multi brands under one roof are not getting 100% FDI from the goverment, as retail industry is booming these days and future looks bright for both the single brand and multi brand retail stores, What are your views on this which is better, Do share your views on this...

1 insight , 2 debates , 3 idea contests on topic: "Multi Brand Retail vs. Single Brand Retail"
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1 Product based Location
2 Inteincive Research,Customer Profile,Rentals,Connectivity.
amit agarwal  |  Added idea  "In a tier 3 city which is better location specially for a digital lifestyle/ IT retail store- A new mall or across the road"  |  2 years ago
Malls in India seem to be more of a hangout and window shopping zone. Or it serves the purpose of the anchor store OR as a food n entertainment joint if it has a mulitplex. The smaller stores inside look deserted most of the times. This is the...
jenny anto  |  Added idea  "customer can have an easy access for the products, transportation facility, parking facility, "  |  2 years ago
the main criteria for selecting a location for retail store is nowadays become more and more important because the existence of the store depends also upon the location. one of the main factor itself is location. the location must be a place...
ashish jaiswal  |  Supported idea  "Product based Location"  |  2 years ago
I think product based location should kept in mind before going to open a shop. It is necessary because you should aware of the locality and what customer demands more in this place soo in this way. By keeping some important value and key of the...
 
 
Ideate: "What to look for when deciding a location for your retail store ?" deleted from your view.
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We are living in the age of branding. Branding has developed from FMCGs to encompass services, non-profit organizations, and even places. Of all the market categories, retail offers the broadest canvas for any brand to show its true colors. From the understanding of a market that gives birth to a strategy, from the creation of environments, to the engagement of the people that bring the brand to life to the supply of product that puts the brand into the consumer’s hand; Retail really does have it all.   So how do retail brands create their value? What lessons can we learn from the leaders? How should retailers create and manage strong brands? How can retailers change the world in which they...
Divya Sinwer  |  Commented  |  2 years ago
I would include one more factor to it which is also very critical "Customer Service" In Indian context: the mentioned 6 factors definately matter but on the basis of TG IF your TG is of premium class then improved Assortment, in-store ambience &...
kent anderson  |  Commented  |  2 years ago
I see FUTURE brand name shared with people ideas helps all Best Kent G anderson www.futurevisionaries.com
 
 
Insight: "RETAIL BRANDING" deleted from your view.
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1 Use your Database
2 Being a stand out in the competition
selves  |  Added idea  "cannot increase sales, but bring down cost of sales."  |  2 years ago
increasing the sales or cutting down the expenses can be done only to a certain degree. the ideal way to make a business healthy is to keep the cost of sale very low. 1 % decrease in the COS can bring in multiple growth in net margins. have a...
veena srinath  |  Supported idea  "Use your Database"  |  2 years ago
yes, direct marketing might have better results than mass marketing during such times. Also,  if one must run promotions its better to reward a loyal customer because he is more likely to buy and will stay longer with you  when the good times are...
Gaurav Sharma  |  Supported idea  "Use your Database"  |  2 years ago
Fresh database can be created if they open a field to key in mobile number against a billing@POS.This will not reflect in the printout handed over to a customer. Like this database will always be updated.No additional cost is involved.This...
 
 
Ideate: "How retailers can increase sales in an economic slowdown?" deleted from your view.
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Multi Brand Outlet 
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 Exclusive Outlet
Debroop  |  Argues in support of  "Multi Brand Outlet"  |  7 months ago
I always feel that there is sense only in MBO rather than EBO for both Consumers & Companies in today's market. The simple reason is Any brand has to be competitive enough among the others to count it's Brand Equity for its Company and this can...
ujjval jain  |  Argues in support of  "Exclusive Outlet"  |  1 year ago
Well it depends. Case 1: When you are a tyro, have a limited range; MBO suits better as it will give you the footfall from day one due to pull from other brands or the goodwill of the retail itself. Case 2: When you have a wide range like an...
Naushad H.L.  |  Argues in support of  "Multi Brand Outlet"  |  1 year ago
GROWTH ... should be the name of th game, rather than surviving. MBO's are definately today's answer to Fast Growth in the Retail Sector... However, it can depend largely on the Brand, to Create its own PRESENCE within other Brands in a MBO....
 support: 
 
 
Debate: "Exclusive Showrooms or presence in MBO's - what is more effective for a brand to survive? " deleted from your view.
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supply chain  
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 logistics
parveen kumar  |  Argues in support of  "supply chain "  |  1 year ago
There's gona a great boom in retail boom
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Debate: " future scope of retail in India?" deleted from your view.
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1 It will create more jobs & a strong infrastructure
2 100% FDI will keep the economic pace of development.
Anuj Gupta  |  Supported idea  "It will create more jobs & a strong infrastructure"  |  1 year ago
I agree with u Sheetal but we should try to side of the coin too i.e. what about the intermediaries of the retail market and people employed by them because as soon as these big retailers enter in Indian market, to reduce the cost they will...
Amritash Agrawalla  |  Added idea  "Is the government able to risk losing a vote bank"  |  1 year ago
Looka t Reliance Fresh in Noida.It openend.Noida folk breathed a sigh of relief as there are no proper fruit/veg markets allocated as in DDA markets.Residents have to rely on the local police's whim whether carts in their sector are allowed on a...
sanjay kumar mangal  |  Supported idea  "It will create more jobs & a strong infrastructure"  |  1 year ago
yes sheetal i agreed that it will create more jobs a strong infrastructure and help to organise the un-organised retail sector. but at the same time 100% FDI may have some negative affects also, so govt. has to be very careful while allowing it....
 
 
Ideate: "What will happen if 100% FDI in Multi-brand retail is allowed??" deleted from your view.
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