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Retail Brands - Threat Or Opportunity!!
Tags :
private brands, retail brands, branding, manufacturer brands,national brands,Retail Brands Threat Or Opportunity!!
Industry :
Advertising/PR/MR/Events, Publishing
Functional Area : Quality Management, Branding, Consumer Sales |
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About "Retail Brands - Threat Or Opportunity!!" topic:
Private label describes products manufactured for sale under a specific
retailer‘s brand. They are often designed to compete against branded
products, offering customers a cheaper alternative to national brands.
Though the public generally used to see them as low-cost imitations of
branded products, private labels have overcome this reputation and
achieved significant growth in recent years.
Lets discuss more on this....
1 insight
, 8 debates
, 2 idea contests
on topic: "Retail Brands - Threat Or Opportunity!!"
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(rate this)
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1
BATCH NUMBERS
2
Awareness About Design/Product
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Business Management Consultant
| Supported idea
"Awareness About Design/Product"
| 1 month ago
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You can't stop it all the time but you can minimize it. There's a lot that can be done but a company must realize that there will always be companies or people that copy products or services. A person or company can get a patent, create better aw...
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S. Jayaraman
| Supported idea
"BATCH NUMBERS"
| 2 years ago
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Dear Arikrishnan: There are two aspects, one abut forgery and the other about allegations of small companies only induliging in fraud. The first instance is a law and order problem and has to be treated legally . The 2nd allegation about small...
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Rathin Deb
| Supported idea
"BATCH NUMBERS"
| 2 years ago
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Yes Nateeraja I agree with your point of view on the subject and top of it all once the product is patented there will always be law enforcing agencies will be after them to stop in indulging in such activities.
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Ideate: "How can companies prevent retailers from copying the brands or duplicating the products?" deleted from your view.
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(rate this)
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Yes
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24
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26
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No
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Rathin Deb
| Argues in support of
"No"
| 1 month ago
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Private Lables are more quality conscious as compared to "The Brands". In Brands a random quality check is being done and in private lable the quality check is 100%. I will not be surprised that in some cases the private lables and Brands are...
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malladi madhukumar
| Argues in support of
"Yes"
| 2 years ago
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The survival of brands depend upon the quality it gives for the price tag it chare, customer also comparesthe quality of diffent brands with almost the same price.
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M. Kannan
| Argues in support of
"No"
| 2 years ago
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Label is wrongly spelled out here. However, here the Topic is "Do private label brands ensure quality??" - Prior to the conclusion let us analysis what does BRAND and QUALITY means. BRAND, which means TRADE MARK of a MANUFACTURER whereas, QUALITY...
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Debate: "Do private lable brands ensure quality??" deleted from your view.
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(rate this)
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Yes
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19
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2
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No
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Business Management Consultant
| Argues in support of
"Yes"
| 1 month ago
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It can be. Many times it all depends on the quality of the product and other things. ~Management Coaching For Business Owners: www.CEOBusinessManagementSolutions.com
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PINNINTI SUBRAHAMANYA SRINIVAS
| Argues in support of
"No"
| 2 years ago
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What i personally feel is that we cannot tell that private labels will be threat in all categories in modern retail. The reason being if we take main line categroeis like tea for instance at least in the other parts of the world people dont switch...
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Jayant Vishnu
| Argues in support of
"Yes"
| 2 years ago
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In my opinion its a big time threat to manufacturing brands. With the rise in private lable brands the manufacturer brands will lose significance........ it affects the visibility and they get shuffled in the crowd.
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Debate: "Are Private Lable brands a threat to other company brands in a retail?" deleted from your view.
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(rate this)
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Its a matter of market
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2
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12
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its a matter of mind
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Business Management Consultant
| Argues in support of
"its a matter of mind"
| 1 month ago
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It really depends on what you're buying but you should always go for quality first. Then all the other options will fall into place. ~Management Coaching For CEOs: www.CEOBusinessManagementSolutions.com
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KALIYAMOORTHY
| Argues in support of
"Its a matter of market"
| 2 years ago
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Decision of purchase itself is a matter of mind. Unless the mind dictates or entice to go for purchase you will not. Of course, if there is a family compulsion, then, also, purchase goes. Many psychologist tested a mouse by giving a bait when...
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Sheetal Jadhav
| Argues in support of
"its a matter of mind"
| 2 years ago
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I agree with Mr. Virag on this. People want quality, quantity and analysed products. They are not so concious of what they are buying only in few areas.(medicines without prescribiton I suppose)
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Debate: ""Instant relief, no side effects" isin't it good, Choice is more with lots of opportunity!!!" deleted from your view.
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(rate this)
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Viable
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8
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13
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Not viable
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Sakshi Sawhney
| Argues in support of
"Not viable"
| 1 month ago
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One should avoid taking such things before prior advice from doctor. Moreover in a country like India where demand exceeds the supply and hence we find duplicate medicines and cosmetics , it highly unadvisable to risk life. so my vote goes to No !
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Pmb Softnet
| Argues in support of
"Viable"
| 2 months ago
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I am joyful to read this post, its an attractive one. I am always searching for quality posts and articles and this is what I found here, I hope you will be adding more in future. Thanks prestige ferns residency bangalore Like Following projects...
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Jasmin Pawar
| Argues in support of
"Viable"
| 2 years ago
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viable and moreover its essential to understand the intensity of condition in which a patient is and then going for a particular medicine( or i must say brand) . while for diabetes the brand that works most is ELI LILY.
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Debate: "Boom in diabetic brand" deleted from your view.
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(rate this)
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no
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2
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2
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no
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Rahul srivastava
| Argues in support of
"no"
| 2 years ago
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actually the whole game is depend on true unique sailing prepositions or false unique sailing prepositions that means the product is as per usp or not means it performing as per advertisement or not so we can't say that every retail product is bad...
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sls
| Argues in support of
"no"
| 2 years ago
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i think is thre branding make the diffrerent now days
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Debate: "costomer requirement " deleted from your view.
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(rate this)
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Yes
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1
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1
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No
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Business Management Consultant
| Argues in support of
"No"
| 1 month ago
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The black market is not a good place to purchase anything from. ~Small Mid-Sized Business Coach: www.CEOBusinessManagementSolutions.com
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ALTAF GHORI
| Argues in support of
"Yes"
| 2 years ago
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In 2005, Arnold Schwarzenegger joined his friend and fellow action star Jackie Chan in Hong Kong to promote a campaign against film piracy in China. The 30-second anti-piracy public service announcement featured both actors in leather jackets...
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Debate: " Q. As a consumer what would you prefer -" deleted from your view.
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(rate this)
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1
Lower Prices/Higher Margins
2
High availability
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Rathin Deb
| Supported idea
" Lower Prices/Higher Margins"
| 1 month ago
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It is very obvious that the over head expense being low the price will be lower to attract customers and any day profitability is much high.
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Business Management Consultant
| Supported idea
"High availability"
| 1 month ago
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There are many benefits on both sides and it's too many to name here. But, Private Labels offer more control, better sales opportunities, improve a shopper's in-store experience, sometimes improved value etc, etc.... ~Management Consulting...
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Ideate: "What are the benefits of private lable brands??" deleted from your view.
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(rate this)
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Private labels V/s national brands-The undercurrent battle! This is very interesting to note that what is making national brands vexing is not the competitors alone but the surge of private labels which seems to be eating out major chunk of the pie, traditionally a part of the appetite of the former. Private Label Manufacturer's Association categorizes PL manufacturers into 4 main categories: Large national brand manufacturers that utilize their expertise and excess plant capacity to supply store brands. Mall, quality manufacturers who specialize in particular product lines and concentrate on producing store brands almost exclusively. Often these companies are owned by corporations that a...
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Business Management Consultant
| Commented
| 1 month ago
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It really depends on the type of product,service or brand. On both sides there can be flaws.
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alex campbell
| Commented
| 2 years ago
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Branding has developed from FMCGs to encompass services, non-profit organizations, and even places. Of all the market categories, retail offers the broadest canvas for any brand to show its true colors. From the understanding of a market that...
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Makrand Bhave
| Commented
| 3 years ago
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THe trend that I can feel that I see seeping in now in Mumbai particularly is that people have risen beyond these private labels. There is suddden mushrooming of Premium upwards labels in Mumbai. Atria started it with showcasing ALDO and Ducatti...
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Insight: "Private labels V/s national brands-The undercurrent battle!" deleted from your view.
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(rate this)
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Private Lable Brands
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7
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24
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Manufacturer Brands
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Rathin Deb
| Argues in support of
"Private Lable Brands"
| 1 month ago
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Private Lables though not the first choice but depending the goodwill of the shop like Shopper Stop, it will work. The progress will be slow but will build on the strength of the shop.
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vijayasaravanan
| Argues in support of
"Manufacturer Brands"
| 1 year ago
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But its not necessary being loyal to a brand, if u are presented with a better product u can always change. Change is permanent.
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Meena Deshmukh
| Argues in support of
"Manufacturer Brands"
| 2 years ago
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I would like to go for manufacturer brands only as I'm a brand loyal customer. And moreover I very much concerned about the quality of product or services I will get frm the private level brands....
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Debate: "As a consumer what would you prefer - Private Lable Brands Or Manufacturer Brand?" deleted from your view.
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