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Retail Brands - Threat Or Opportunity!!
Tags :
private brands, retail brands, branding, manufacturer brands,national brands,Retail Brands Threat Or Opportunity!!
Industry :
Advertising/PR/MR/Events, Publishing
Functional Area : Quality Management, Branding, Consumer Sales |
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About "Retail Brands - Threat Or Opportunity!!" topic:
Private label describes products manufactured for sale under a specific
retailer‘s brand. They are often designed to compete against branded
products, offering customers a cheaper alternative to national brands.
Though the public generally used to see them as low-cost imitations of
branded products, private labels have overcome this reputation and
achieved significant growth in recent years.
Lets discuss more on this....
1 insight
, 8 debates
, 2 idea contests
on topic: "Retail Brands - Threat Or Opportunity!!"
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(rate this)
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1
BATCH NUMBERS
2
What an Absurd Mind Set
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S. Jayaraman
| Supported idea
"BATCH NUMBERS"
| 1 year ago
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Dear Arikrishnan: There are two aspects, one abut forgery and the other about allegations of small companies only induliging in fraud. The first instance is a law and order problem and has to be treated legally . The 2nd allegation about small...
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NATTERAJA R. ARIKRISHNAN
| Supported idea
"BATCH NUMBERS"
| 1 year ago
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Well Mr.Jayaraman, your concern is correct but relates to acquisition of companies by the big sorts and it quite natural in business games. Of course i agree that the small business has been strangled but at the same time the small business...
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Rathin Deb
| Supported idea
"BATCH NUMBERS"
| 1 year ago
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Yes Nateeraja I agree with your point of view on the subject and top of it all once the product is patented there will always be law enforcing agencies will be after them to stop in indulging in such activities.
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Ideate: "How can companies prevent retailers from copying the brands or duplicating the products?" deleted from your view.
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(rate this)
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Yes
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23
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24
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No
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malladi madhukumar
| Argues in support of
"Yes"
| 1 year ago
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The survival of brands depend upon the quality it gives for the price tag it chare, customer also comparesthe quality of diffent brands with almost the same price.
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Joe Antony
| Argues in support of
"No"
| 1 year ago
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Quality is only ensured by a Manufacturer's commitment to make sure that its PRODUCT/BRAND always confirms to the initially planned attributes like Quality / Packaging. At time's manufacturer's reposition their PRODUCT/BRAND without communicating...
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M. Kannan
| Argues in support of
"No"
| 1 year ago
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Label is wrongly spelled out here. However, here the Topic is "Do private label brands ensure quality??" - Prior to the conclusion let us analysis what does BRAND and QUALITY means. BRAND, which means TRADE MARK of a MANUFACTURER whereas, QUALITY...
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Debate: "Do private lable brands ensure quality??" deleted from your view.
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(rate this)
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Yes
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18
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2
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No
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NIRMAL SINGH GILL
| Argues in support of
"Yes"
| 1 year ago
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The question of whether Private Lable brands a threat to other company brands in a retail? can be answered simply: yes!International brands have had their days.Because international companies are manufacturing their brands keeping the tastes of...
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PINNINTI SUBRAHAMANYA SRINIVAS
| Argues in support of
"No"
| 1 year ago
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What i personally feel is that we cannot tell that private labels will be threat in all categories in modern retail. The reason being if we take main line categroeis like tea for instance at least in the other parts of the world people dont switch...
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Jayant Vishnu
| Argues in support of
"Yes"
| 1 year ago
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In my opinion its a big time threat to manufacturing brands. With the rise in private lable brands the manufacturer brands will lose significance........ it affects the visibility and they get shuffled in the crowd.
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Debate: "Are Private Lable brands a threat to other company brands in a retail?" deleted from your view.
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(rate this)
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Its a matter of market
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2
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11
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its a matter of mind
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Mathew Cherian
| Argues in support of
"its a matter of mind"
| 1 year ago
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I believe you are implying 'consumer product' which are non durables or a 'consumer product' where ones self esteem come into play. In the former case the product standard is the metrix where it should deliver the standard performance of...
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KALIYAMOORTHY
| Argues in support of
"Its a matter of market"
| 1 year ago
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Decision of purchase itself is a matter of mind. Unless the mind dictates or entice to go for purchase you will not. Of course, if there is a family compulsion, then, also, purchase goes. Many psychologist tested a mouse by giving a bait when...
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Sheetal Jadhav
| Argues in support of
"its a matter of mind"
| 1 year ago
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I agree with Mr. Virag on this. People want quality, quantity and analysed products. They are not so concious of what they are buying only in few areas.(medicines without prescribiton I suppose)
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Debate: ""Instant relief, no side effects" isin't it good, Choice is more with lots of opportunity!!!" deleted from your view.
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(rate this)
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Viable
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7
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10
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Not viable
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Himanshu Sharma
| Argues in support of
"Not viable"
| 1 year ago
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these alone are not going to help a diabetic person.proper exercise,abstain from refined sugar,healthy lifestyle are the primary requirements and rest are the secondary.
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Shibu
| Argues in support of
"Viable"
| 1 year ago
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There is no brand as such, it differs state to state and advertisement is completely Bias , well all that counts is about knowledge on Molecule
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Jasmin Pawar
| Argues in support of
"Viable"
| 1 year ago
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viable and moreover its essential to understand the intensity of condition in which a patient is and then going for a particular medicine( or i must say brand) . while for diabetes the brand that works most is ELI LILY.
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Debate: "Boom in diabetic brand" deleted from your view.
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(rate this)
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no
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2
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VS |
2
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no
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Rahul srivastava
| Argues in support of
"no"
| 1 year ago
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actually the whole game is depend on true unique sailing prepositions or false unique sailing prepositions that means the product is as per usp or not means it performing as per advertisement or not so we can't say that every retail product is bad...
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sls
| Argues in support of
"no"
| 1 year ago
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i think is thre branding make the diffrerent now days
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Debate: "costomer requirement " deleted from your view.
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(rate this)
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Yes
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1
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0
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No
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ALTAF GHORI
| Argues in support of
"Yes"
| 1 year ago
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In 2005, Arnold Schwarzenegger joined his friend and fellow action star Jackie Chan in Hong Kong to promote a campaign against film piracy in China. The 30-second anti-piracy public service announcement featured both actors in leather jackets...
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Debate: " Q. As a consumer what would you prefer -" deleted from your view.
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(rate this)
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1
Lower Prices/Higher Margins
2
High availability
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Saurabh
| Added idea
"Customized Product"
| 1 year ago
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The biggest advantage that a private lable brands have is customized product sizes and the feel of a home-made product which these brands project.
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NATTERAJA R. ARIKRISHNAN
| Supported idea
" Lower Prices/Higher Margins"
| 1 year ago
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i support this side views posted
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Ideate: "What are the benefits of private lable brands??" deleted from your view.
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(rate this)
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Private labels V/s national brands-The undercurrent battle! This is very interesting to note that what is making national brands vexing is not the competitors alone but the surge of private labels which seems to be eating out major chunk of the pie, traditionally a part of the appetite of the former. Private Label Manufacturer's Association categorizes PL manufacturers into 4 main categories: Large national brand manufacturers that utilize their expertise and excess plant capacity to supply store brands. Mall, quality manufacturers who specialize in particular product lines and concentrate on producing store brands almost exclusively. Often these companies are owned by corporations that a...
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alex campbell
| Commented
| 1 year ago
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Branding has developed from FMCGs to encompass services, non-profit organizations, and even places. Of all the market categories, retail offers the broadest canvas for any brand to show its true colors. From the understanding of a market that...
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ujjval jain
| Commented
| 2 years ago
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@Makarand-I share same understanding Makrand. For one last decade I have felt that people due to rising income levels tend to switch towards premium products at every strata.As you have mentioned aam aadmi too going for brands though via discount...
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Makrand Bhave
| Commented
| 2 years ago
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THe trend that I can feel that I see seeping in now in Mumbai particularly is that people have risen beyond these private labels. There is suddden mushrooming of Premium upwards labels in Mumbai. Atria started it with showcasing ALDO and Ducatti...
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Insight: "Private labels V/s national brands-The undercurrent battle!" deleted from your view.
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(rate this)
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Private Lable Brands
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5
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25
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Manufacturer Brands
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vijayasaravanan
| Argues in support of
"Manufacturer Brands"
| 4 months ago
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But its not necessary being loyal to a brand, if u are presented with a better product u can always change. Change is permanent.
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V. Srinivas
| Argues in support of
"Private Lable Brands"
| 1 year ago
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Depends on the Quality, the convenience etcetera.. Like for example for curd (dahi) I prefer local curd to branded curd. It requires some guts to try first. but then if comfortable you continue. The unbranded/local then slowly metamorphises into...
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Meena Deshmukh
| Argues in support of
"Manufacturer Brands"
| 1 year ago
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I would like to go for manufacturer brands only as I'm a brand loyal customer. And moreover I very much concerned about the quality of product or services I will get frm the private level brands....
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Debate: "As a consumer what would you prefer - Private Lable Brands Or Manufacturer Brand?" deleted from your view.
Other knowledge matching "Retail Brands - Threat Or Opportunity!!" topic
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