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Social Media & Branding
Tags :
brand, branding, facebook, facebook week, how to, Lists, MARKETING
Industry :
Advertising/PR/MR/Events
Functional Area : Branding |
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About "Social Media & Branding" topic:
This topic is about how to use social media as a branding tool effectivly.
1 insight
, 2 debates
, 2 idea contests
on topic: "Social Media & Branding"
Prev1NextShowing 1 - 5 of 5
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(rate this)
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Yes
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No
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Viktor Stephen
| Argues in support of
"No"
| 2 years ago
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Fine, Mohit. Please do that. But the point remains that not every social media site would share data with you. And a lot would depend on the analytical CRM process followed and analytics deployed.
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Mohit Aggarwal
| Argues in support of
"Yes"
| 2 years ago
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Viktor, Salescult is a job career portal powered by TooStep, with that what I understand is TooStep might be providing a CRM dashboard to Salescult which will tell user preferences their behavior to them. With that kind of Dashboard, it will be...
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Viktor Stephen
| Argues in support of
"No"
| 2 years ago
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Dhiraj, how would this impact the sales cycle? The employees that you target may not have the decision making capacity. Remember MAN (Money, Authority, Need) It is extremely difficult, almost impossible, to reach the MAN (person who can take a...
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Debate: "Can Social media be used to shorten sales cycles?" deleted from your view.
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(rate this)
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HOW TO: Build Your Personal Brand on Facebook With over 200 million active users, Facebook has become a personal, product and corporate branding hub. Every brand that exists on Facebook ( ) has the same core features and benefits, such as the ability to create a page, share resources, add multimedia and much more. You have a unique opportunity to leverage this platform for career success or as a playground for you and your closest friends. The social graph is filled with CEOs, celebrities, entrepreneurs and people just like you who can be reached through Facebook’s messaging system without any boundaries or restrictions. Facebook is also a talent search engine and part of the college admi...
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Sudeep Tarafdar
| Commented
| 2 years ago
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Suhel first thing i need to know why one needs to build brand on sites like facebook, orkut and myspace..which are sites used by family and friends, and i don't think one can personally brand himself on these sites...Viktor is right here, we can...
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Inder Monga
| Commented
| 2 years ago
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I would rather build my brand on Linkedin rather than on Facebook.
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Viktor Stephen
| Commented
| 2 years ago
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Facebook, Myspace, Orkut etc. are not professional networks. Linkedin and Toostep are. Suhel's piece would be, in my opinion, be more relevant to people who desire to build a professional network on Toostep, linkedin or similar professional...
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Insight: "HOW TO: Build Your Personal Brand on Facebook" deleted from your view.
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(rate this)
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1
By, Of and For - The people
2
Being source of social media initiatives
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vibha Pathak
| Supported idea
"By, Of and For - The people"
| 1 year ago
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very true..as it is the consumers' market today and customization can give a stay and growth to a brand.product should be made for consumer not a consumer be made for a product.
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Makrand Bhave
| Supported idea
"By, Of and For - The people"
| 2 years ago
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Thanks a lot Priya. @SUROJIT SAHA: You have copied my idea verbatim with the spell mistake of usual included. Why????
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Ideate: "What should be brand's attitude in Social media?" deleted from your view.
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(rate this)
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1
Choosing the right community
2
Product should be relevant to the social media platform/web-site chosen to market the product
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Anna George
| Added idea
"Aanalyse the Marketing Effectiveness using Tools"
| 1 month ago
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There are tools like IBP or even google analytics helps in measuring the effectiveness of social media marketing and SEO. Use these tools and get the details daily and improve the things accordingly. Regards, Anna George. Web Analyst. Nichepro...
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Anna George
| Added idea
"Choose the right platforms where the hits are more"
| 2 months ago
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We should find the right blogs or forums where the visitors are more. Also make use of yahoo answers. Choose right groups in Facebook, be very professional in linkedin. You can be informal in twitter. But whatever you post, post only crisp and...
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Ideate: "How can we massively improve social media marketing effectiveness?" deleted from your view.
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(rate this)
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yes
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8
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3
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no
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Mamta Saini
| Argues in support of
"no"
| 2 years ago
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Something such as a Farmville can be classified as a tangible, conspicuous reason for unproductivity. Many employees take multiple coffee breaks, loo breaks, smoke-breaks and have been doing so since time immemorial. I'm not sure if taking a...
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Ajay Ziz
| Argues in support of
"yes"
| 2 years ago
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For productivity increasing ::tip 2. :: before starting in morning :: listen to title track of " fast & the furious " & whammy of slash ( god father theme ) ""production increases 1000 times :
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Satwinder Singh
| Argues in support of
"yes"
| 2 years ago
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Unless and until there is no motivation factor left; it is justifiable to some extent, else playing it for long time is sheer wastage of time, power and productivity!
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Debate: "does playing FarmVillie on facebook hampers your productivity? what if you are in the same industry?" deleted from your view.
Prev1NextShowing 1 - 5 of 5
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Social entrepreneurship in India is making greater strides towards inclusiveness by involving every strata of society to tap into the momentum and growth of the country. However, in spite of several initiatives, social entrepreneurship eco-system in India is not coming together as well as it needs to. Their focus and collaboration on solutions should be directed towards not merely one-off acts of charity, but adding up to a vast array of sustainable services across sectors and industries that help people at the base of the pyramid, which is not happening in the country now. In the post-independent era, many enterprising men with social bent of mind had ventured into setting up educational institutions, which helped the country to move out of the chaotic state into a vibrant and democratic environment. But over the decades, these established institutions which laid the foundation for modern India, because of their sheer size, were forced to evolve into large business enterprises...
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Marketing Capsuls - Aflac How a "duck" transformed Aflac's brad recognition and improved Market Share? Background The American Family Life Assurance Company (later Aflac), founded in 1955, became the first company in the world to offer insurance against cancer, it best selling product till year 2000. It expanded its offerings significantly in 1980 and by the late 1990 it sold a verity of policies from Dental Care to short term disability and adopted an acronym "AFLAC" as its official name. The company excelled at providing policies that helped pay out-of-pocket expenses not covered by someone's primary insurer which was also known as supplemental insurance. Aflac was well respected in the industry and also got listed in Fortune's 100 best companies to work for in the US in 1999. By year 2000, the company was insuring 40 million people. Regardless of multiple insurance plans under its portfolio, the company's revenues were majorly dependent upon the sale of Cancer Insurance since...
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Content marketing is undoubtedly one of the hot digital marketing terms of 2012, but there’s far more to identifying—and implementing—a successful content strategy than simply creating content. In fact, when considering the components of creating a content marketing strategy, writing is the easy part of the equation. In today’s increasingly crowded content marketplace, your brand needs to know how to not only create and implement a content strategy that will help you achieve your pre-determined goals, but also how to develop content that will also help you stand out in the stream. During a recent Marketing Cloud webinar, The Altimeter Group’s Charlene Li and Rebecca Lieb discussed “ Winning Content Marketing Strategies: Rebalance Your Organization to Deliver Effective Content .” At the centerpiece of the webinar was a recent study conducted by Rebecca with Zack Kirchner and Jaimy Szymanski. “ Content: The New Marketing Equation ” features input from 56 ecosystem...
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Marketing Capsuls - Aflac How a "duck" transformed Aflac's brad recognition and improved Market Share? Background The American Family Life Assurance Company (later Aflac), founded in 1955, became the first company in the world to offer insurance against cancer, it best selling product till year 2000. It expanded its offerings significantly in 1980 and by the late 1990 it sold a verity of policies from Dental Care to short term disability and adopted an acronym "AFLAC" as its official name. The company excelled at providing policies that helped pay out-of-pocket expenses not covered by someone's primary insurer which was also known as supplemental insurance. Aflac was well respected in the industry and also got listed in Fortune's 100 best companies to work for in the US in 1999. By year 2000, the company was insuring 40 million people. Regardless of multiple insurance plans under its portfolio, the company's revenues were majorly dependent upon the sale of Cancer Insurance since...
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