Social media marketing
Tags :
Marketing, marketing communications, marketing strategies, direct marketing, web 2.0 marketing, blog marketing, social marketing.
Industry :
Internet
Functional Area : strategy execution |
|
|
Follow this Topic |
more actions >>
|
About "Social media marketing" topic:
Social media is a hot topic nowadays. Most marketers know it is important, but many are unsure how social media should fit into their marketing strategy. Social media marketing is the process of promoting your self or business through social media channels and it is a powerful strategy that will get you attention. Let us brainstorm on the effective ways of using social media marketing......
Featured Video: James Surowiecki (author of The Wisdom of Crowds ) pinpoints the moment when social media became an equal
player in the world of news-gathering: the 2005 tsunami, when YouTube
video, blogs, IMs and txts carried the news -- and preserved moving
personal stories from the tragedy.
4 trends
, 8 insight
, 5 debates
, 5 idea contests
, 2 question
on topic: "Social media marketing"
|
(rate this)
|
SOCIAL MEDIA MARKETING: is the best strategy of promoting your Business or website through social media channels and it is a very important strategy that will get you popular in online and generate massive amounts of traffic to the website. Most important thing in Social Media marketing is “Social Media Marketing is a Communication Channel it is not a marketing process” Social Media Marketing is important for Business in following fields Online Brand Management Public Relations Social Networking Business Networking Human Resources sales Increase Marketing/Communication Product Developers Research teams Senior Managers
 |
Makrand Bhave
| Commented
| 2 years ago
|
|
The channel Social Media has arisen because of Internet offering us the opportunity! Otherwise I am sure that in a meeting, dinner party, sales meeting party or even dealer meets etc you have a social interaction amongst people and you do discuss...
|
|
 |
Jayant Vishnu
| Commented
| 2 years ago
|
|
I think Internet is the best channel for social media Mr. Ahmed, as today most of the people across the world are tech savvy, and then people are more into blogs and social networking sites these days...so Internet would be the best channel for...
|
|
Insight: "IMPORTANCE OF SOCIAL MEDIA MARKETING" deleted from your view.
|
(rate this)
|
1
Dopamine and marketing
2
Its all about Social Media Ecology !!!
 |
Dayanand Deshpande
| Supported idea
"Dopamine and marketing"
| 2 years ago
|
|
Very true sunil....and yes this gives all of them the sense of feeling where thier views are acknowledged and one also gets so much knowledge to share in these social media sites...
|
|
 |
DEVRANJAN DASH
| Added idea
"Its Word of mouth marketing through a new medium"
| 2 years ago
|
|
Use of Social Media is all about understanding and using the WOMM. If earlier there were loyal groupsand communities who identified themselves with a particular brand i.e. the Harley Davidson etc, now the same concept has been taken online to...
|
|
Ideate: "dopamine and success" deleted from your view.
|
(rate this)
|
For those in advertising discussing Future of Advertising, here is an interesting case study. The presentation is by Heather Oldani, U.S. Communications Director at McDonald’s and is a great social media strategy pres to pickup a few interesting points from. Enjoy! (via ViralBlog ) McDonald’s hasn’t over played their hand in the social space so far, and that’s probably a good thing for most brands to consider when getting into social media. What I like about the McDonald’s approach so far, is that they are there listening, have become willing conversationalists and are activating engagement, BUT are not trying to be over night heroes in launching the next Whopper Sacrifice Campaign or Ikea...
|
|
Jayant Vishnu
| Commented
| 2 years ago
|
|
Good one shiuli, I knew about this whopper sacrifice earlier, this was a very good strategy by them, people were curious to know who they sacrificed to get themselves a Whopper & this made the content go really viral, where people started...
|
|
|
|
Makrand Bhave
| Commented
| 2 years ago
|
|
Extensive, cohesively researched and very elaborately strategised!! What an insight Shiuli... Amazing... Indedd a good learning experience!! Thanks a lot for the referral... :)
|
|
Insight: "McDonald’s Social Media Strategy " deleted from your view.
Answer: "fuckoff marketing is a lingo given by kotler" deleted from your view.
|
(rate this)
|
1
Cause Marketing
2
Be honest about it
 |
Jaygopal Raghavan
| Added idea
"Be honest about it"
| 1 year ago
|
|
In todays corporate world replete with scans and scandals one needs to be honest in their efforts at social media activism to gain the respect of the larger public. Dont undertake a social activity with just the PR in mind but undertaking one...
|
|
 |
Jayita
| Supported idea
"Cause Marketing"
| 1 year ago
|
|
We, the common people always like it when we are a part of any social awareness programme or any cause, and social networking has given a good platform to us to be socially active. So, when we see any brand or company supporting a cause online,...
|
|
Ideate: "How to use social media effectively as a catalyst" deleted from your view.
|
(rate this)
|
|
Yes
|
0
|
VS |
1
|
No
|
 |
Arunkumar Birajdar
| Argues in support of
"No"
| 1 year ago
|
|
Reality is grossly varied than what meets the eye. I personaly believe that cross checked information is highly sought after and may even be paid by reader. Please let me know your views.
|
|
Debate: "How many people in Media does a real mraket servey before any story being published??" deleted from your view.
|
(rate this)
|
Can anyone provide me with some case studies relating to social marketing efforts taken by them this is to understand the approaches taken in this area
Insight: "Approaches in social Marketing efforts - case sudies" deleted from your view.
|
(rate this)
|
|
yes
|
7
|
VS |
2
|
no
|
|
|
SHRIKANT MANOHAR DANKE
| Argues in support of
"yes"
| 1 year ago
|
|
I support Ramesh Sir's view. Main object is Profit Making Social Responsibility comes next.
|
|
 |
Naushad H.L.
| Argues in support of
"no"
| 1 year ago
|
|
NO... HOW CAN SOCIAL RESPONSIBILITY BE THE MAIN OBJECTIVE OF ANY COMPANY ? A Company is first dedicated to do good business generate Profits... Take good care of its' Employees AND THEN... If permissible, TAKE UP SOCIAL RESPONSIBILITY. The...
|
|
 |
RAMESH KANDADAI
| Argues in support of
"yes"
| 1 year ago
|
|
Profitability is the singular prority of any commercial organization. However this profitability must be addressed in the purview of corporate social responsibility. Profitability without the relevance of CSR may well end up unethical and anti...
|
|
Debate: "is social responisibility is the main objective of companies" deleted from your view.
|
(rate this)
|
Today the number of social networking sites are increasing with time. The best we know and love is about facebook. But there are so many other networks and toostep is another good example as we use i...
 |
V B Sree Krishna Dutta
| Answered
| 1 year ago
|
|
@Shailesh, very well. That could be true. It can be a very useful tool for online personal selling. But, If I or you were to launch a social networking site what other benefits can there be apart from advertising of various products? In this case...
|
|
 |
shailesh
| Answered
| 1 year ago
|
|
These social networks really are building relationships online. These are very helpful in extending our freindships and other relationships to other areas too even there where we have never been. If someone is in our freind list in any social...
|
|
Answer: "How are social networking sites beneficial to a marketer today and the future?" deleted from your view.
|
(rate this)
|
|
Expense
|
8
|
VS |
4
|
Investment
|
 |
Anna George
| Argues in support of
"Investment"
| 3 months ago
|
|
Social Media is never an expense because it is the cheapest and cost effective way of marketing today. It doesnt even cost 1/10 of the the expense involved in other marketing methods. Best advantage of social media marketing is that there is no...
|
|
|
|
Hari
| Argues in support of
"Expense"
| 1 year ago
|
|
It really confusion, its expense Or investment??? Social media is almost 'FREE' so its 'FREE OF COST INVESTMENT' : ) for anyone B2B business, everyone should adopt it, because everyone can do it. Now everyone is connecting with online communities,...
|
|
 |
PS Dhingra
| Argues in support of
"Expense"
| 1 year ago
|
|
Social media is fit just for social interaction to waste idle time or to exchange knowledge and views. In fact social media is an expensive hype for not only for mid-sized b2b company, but also b2b giants.
|
|
Debate: "Social Media for "Mid-Size B2B" Company: An expense OR Investment?" deleted from your view.
Other knowledge matching "Social media marketing" topic
|
Activity:
2 referals
,
3 arguments,
41 views
|
|
It is very risky to countinue vs It is an Aim
|
|
Activity:
150 referals
,
2 votes,
40 views
|
|
|
|
Activity:
0 referals
,
6 arguments,
49 views
|
|
No, they can never draw the same value vs Yes, they have subverted the science and engg hegemony
|
|
Activity:
0 referals
,
3 comments,
115 views
|
|
Why is using email marketing services sometimes a better option than direct mail? There are many options available to the business or charitable organization that is in need of a way to better communicate with their target audience. Two of the most popular are email marketing and direct mail. While both have their pros and cons, email is often a better option than its traditional counterpart. This article will explain why by highlighting some of the advantages it has over direct mail. Cost Effectiveness One of the best qualities email marketing has going for it is its low cost. The price you would pay to reach hundreds or even thousands of contacts is downright cheap in comparison to trying to connect with the same number of people with direct mail. More businesses are finding out that such traditional methods are cost prohibitive in today’s economy. With direct mail, you have to factor in the cost for creating your actual marketing materials, printing it all out, and mailing it to...
|
|
Activity:
1103 referals
,
7 comments,
66 views
|
|
Seminar on ‘Social Entrepreneurship in Education’ New Delhi, Dec. 19 : A Seminar on ‘The Role of Social Entrepreneurship in Education’ was jointly organized by Campus Around the Corner and Prajapita Brahma Kumaris Ishwariya Vishwa Vidyalaya, both non-profit organizations at Brahma Kumaris institution’s Om Shanti Retreat Centre, Pataudi Road, Gurgaon last Saturday . The aim of the Seminar was to highlight on the need and relevance of value education, applied spirituality and models like the Brahma Kumaris the Campus Around to bridge the gap between textbook driven learning and real-life situations and to promote a kind of social responsibility in the field of education as part of the mainstream education which would eventually become a tradition. The Seminar was attended by select committed principals, teachers, academicians educationists from NCR Delhi. A vast array of social initiatives intended to help children pursue their passion was presented to the audience and...
|
Recent Knowledge in Topic (14)
|
|
In today’s world most of the small/medium business owners are aware about the importance of... |
|
|
0 referals
0 comments,
3 views
|
|
|
Yes vs No |
|
|
45 referals
5 arguments,
68 views
|
|
|
|
This Social media is a new wave of web democracy that is influencing many things. But however,... |
|
|
391 referals
5 votes,
580 views
|
|
|
|
|
Similar Topics
Social Media Web sites have been the craze since MySpace became popular. The...
2 trends
, 3 insight
, 7 debates
, 5 idea contests
E-mail marketing, mobile marketing, marketing through social media : It...
2 insight
, 3 debates
, 2 idea contests
1 insight
, 2 debates
, 2 idea contests
2 debates
, 1 idea contests
, 2 question
Online Reputation Management, ORM, is the practice of managing your business...
2 insight
, 2 debates
Sponsored Jobs
