Time spent on Google: India & Brazil Dominate
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When it comes to spending time on Google properties, Indians & Brazilians seem to do it the most. According to Comscore, Netizens of both these countries spent nearly double the time on Google than Global average.
29.8 percent of total time spent online in Brazil was spent on Google Sites, with India only slightly lower at 28.9 percent. The next highest global market was Ireland at 15.9 percent.
Top Ten Global Internet Markets by Google Sites’ Share of Time Spent
July 2009
Age 15+, Home & Work Locations
Source: comScore
Total Minutes (MM)
Total Internet Google Sites Google Sites’ Share of Total Minutes Spent Online
Worldwide 1,541,617 145,473 9.4%
Brazil 46,352 13,808 29.8%
India 21,799 6,294 28.9%
Ireland 1,717 273 15.9%
Singapore 3,326 475 14.3%
Portugal 4,430 590 13.3%
South Africa 2,764 358 12.9%
Mexico 23,035 2,950 12.8%
Italy 21,776 2,699 12.4%
Austria 3,435 417 12.1%
Denmark 3,458 417 12.1%
[source]
I think there are couple of reasons why India & Brazil are high on the time spent list – Orkut, which is a Google property is quite popular among Indian’s and Brazilians. Being a Social networking site, the time spent on this site is much higher. Orkut has not got much traction other than in these 2 countries.
The chart below proves that as well.
Google-Owned Sites Across Selected Site Categories in Brazil and India
July 2009
Total Brazil and India, Age 15+, Home & Work Locations
Source: comScore World Metrix and comScore qSearch
Site Category Google Site Category Rank by Unique Visitors Google’s Share of Time Spent in Category
Brazil
Search* Google Sites 1 89.5%
Social Networking Orkut 1 96.0%
Maps Google Maps 1 70.9%
Photos Picasa Network 2 8.9%
Blogs Blogger 1 43.7%
Multimedia YouTube 1 91.6%
Email Gmail 2 9.7%
India
Search* Google Sites 1 88.4%
Social Networking Orkut 1 68.2%
Maps Google Maps 1 63.9%
Photos Picasa Network 1 16.2%
Blogs Blogger 1 47.6%
Multimedia YouTube 1 82.8%
Email Gmail 2 46.8%
29.8 percent of total time spent online in Brazil was spent on Google Sites, with India only slightly lower at 28.9 percent. The next highest global market was Ireland at 15.9 percent.
Top Ten Global Internet Markets by Google Sites’ Share of Time Spent
July 2009
Age 15+, Home & Work Locations
Source: comScore
Total Minutes (MM)
Total Internet Google Sites Google Sites’ Share of Total Minutes Spent Online
Worldwide 1,541,617 145,473 9.4%
Brazil 46,352 13,808 29.8%
India 21,799 6,294 28.9%
Ireland 1,717 273 15.9%
Singapore 3,326 475 14.3%
Portugal 4,430 590 13.3%
South Africa 2,764 358 12.9%
Mexico 23,035 2,950 12.8%
Italy 21,776 2,699 12.4%
Austria 3,435 417 12.1%
Denmark 3,458 417 12.1%
I think there are couple of reasons why India & Brazil are high on the time spent list – Orkut, which is a Google property is quite popular among Indian’s and Brazilians. Being a Social networking site, the time spent on this site is much higher. Orkut has not got much traction other than in these 2 countries.
The chart below proves that as well.
Google-Owned Sites Across Selected Site Categories in Brazil and India
July 2009
Total Brazil and India, Age 15+, Home & Work Locations
Source: comScore World Metrix and comScore qSearch
Site Category Google Site Category Rank by Unique Visitors Google’s Share of Time Spent in Category
Brazil
Search* Google Sites 1 89.5%
Social Networking Orkut 1 96.0%
Maps Google Maps 1 70.9%
Photos Picasa Network 2 8.9%
Blogs Blogger 1 43.7%
Multimedia YouTube 1 91.6%
Email Gmail 2 9.7%
India
Search* Google Sites 1 88.4%
Social Networking Orkut 1 68.2%
Maps Google Maps 1 63.9%
Photos Picasa Network 1 16.2%
Blogs Blogger 1 47.6%
Multimedia YouTube 1 82.8%
Email Gmail 2 46.8%
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DrBaskar
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"No"
| 2 years ago
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Basically it is a YES NO.Yes in the sense google has to concentrate more on applications, rather google itself has to take on the role of a sort of Internet OS ,by cementing not only google applicationsbut also hosting indenpendant app...
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PRITHVI RAJ DUBEY
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"Yes"
| 2 years ago
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it is a real time threat to google
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Satwinder Singh
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"No"
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Not exactly.. Real time web is a part of new technologies used to create user rich experience. Google is much more than that.. it focuses not only on social aspect but on a whole lot of integrations with another applications, sites, etc.. Most of...
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Dibyendu Chand, PMP, Green Belt (Six Sigma)
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"Yes"
| 2 years ago
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I feel it as appropriate as preparatory and preventive action for a serious and and growing customer organisation.
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(rate this)
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Saravanan AV
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It is an excellent way of commenting the entire page
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Atul Kumar
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Its a good move. Hope people should use it generously.
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Rachit Goel
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Just wanna say one thing that as sachin is the god of cricket,same google is the god of web.......thats it
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Chinmayananda Gouda
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