using children in advertisements is ethical or unethical
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using children in advertisements is ethical or unethical
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Advertising/PR/MR/Events
Functional Area : India |
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Nowadays advertisement with children influencing market very highly. Marketers are using children in their commercial advertisements to push their sales. Because indian children are allowed to watch each & every advertisement in the television, so marketers are taking advantages of it. As marketers are using children in their commercial advertisements, it influence lot to indian culture as well as indian childrens to push their parent for particular products. Some of the advertisements are very relevant to children where marketers should use children to promote their products in the market otherwise they cant. For instance, Ads of Horlicks, Johnson & Johnson etc. But apart from this there are many commercial ads where marketers use children even the products are not for children like, Super Nirma, Surf Excel etc. which is irrelevant for marketing point of view. These types of ads are only for to win emotion of the customers. Using children in advertsments particularly in India where many people cant afford the products but children force them to buy those products which affect their economic levels, so marketers should go for children advertisement for their relevant products only.
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(rate this)
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Unethical
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Ethical
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bindumalik
| Argues in support of
"Unethical"
| 1 year ago
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making children a part of advertisement to win customer is justified till the time advertisers are showing an ad which justifies the emotions of customers but using them as a mere tool in any nonsense ad like representing them as lovers where a...
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Mohammadarif.A.Shaikh
| Argues in support of
"Ethical "
| 2 years ago
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Dear friend Prakash, The advertisement which are shown on the tv are from the company point of view.The children are used in the advertisement for the emotional attraction of customer.The children are shown in the advertisement of Adani power,...
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(rate this)
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vinayak tiwari
| Answered
| 1 year ago
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marriage is one of the purest bliss to happen in anyone's life.... the gift, as per me is the gift of the coveted life partner who enters in our life through this rich institution... salute to the creative spirit of Volkswagen......... it...
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Basil Cheriyamadathil
| Answered
| 1 year ago
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yes, dowry is not a gift unless if they picture it with bride seated inside the car and groom shaking hands with her parents outside :)
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Saurabh Awasthi
| Answered
| 1 year ago
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I don't think its violating the advertising law. It just states gift... so dowry has nothing to do with it. This is Indian mentality.... :):) Its a innovative way of reaching the target segment......
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Many advertisements come and go.. Few make an impression on our mind.. Impression might be good , bad and at times ugly!!! The government has cracked down on "obscene" deodorant advertisements directing advertisers to modify them or take them off air. The I B ministry has asked the Advertising Standards Council of India (ASCI) to take action and submit a report within five days. On one side are the good ads like one of our Toostep user posted "wRite to change" ( Hath Uthao ) and on other hand are these ads.. It becomes more important because even the kids watch tv and ads will be viewed by all.. Many parents have hard time explaining to their kids that what it actually is and why should they change the channel. While the other group of people says why is this county with world's second largest population offended by sexuality? What is your point of view here?
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Hai Shrikant Manohar, You made my day today. When I opened my mail box on which notifications from Toostep are coming I was delighted to see your mail inviting me back to Toostep. I am happy that you remembered me. Thanks. I agree…it is a long time that I came to toostep. So many reasons, but one reason is that the some where in between the life of too step had lost I feel some meaningless debate, fighting between members etc. May be I am wrong. If so sorry. I know I was missing not only Toostep, but so many of my good friends too. Rathin Deb, Mohammed Baksh, Natteraja, Dr. Ali, Nitin, Ajay ziz, Naushad, You and so many others too. My regards to all. So back with an article. A frail old man went to live with his son, daughter-in-law, and a four-year old grandson. The old man's hands trembled, his eyesight was blurred, and his step faltered. The family ate together nightly at the dinner table. But the elderly grandfather's shaky hands and failing sight made eating rather difficult....
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Security experts have discovered the biggest series of cyber attacks to date, involving the infiltration of the networks of 72 organizations including the United Nations, governments and companies around the world. The long list of victims in the five-year campaign include the governments of the United States, Taiwan, India, South Korea, Vietnam and Canada; the Association of Southeast Asian Nations (ASEAN); the International Olympic Committee (IOC); the World Anti-Doping Agency; and an array of companies, from defense contractors to high-tech enterprises. "What is happening to all this data ... is still largely an open question. However, if even a fraction of it is used to build better competing products or beat a competitor at a key negotiation (due to having stolen the other team's playbook), the loss represents a massive economic threat." Jim Lewis, a cyber expert with the Center for Strategic and International Studies, was briefed on the discovery by McAfee. He said it was...
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In today's news, I came across this article that scientists at Sandia National Labs who were seeking a means to create cheap and abundant hydrogen to power a hydrogen economy, realized they could use the same technology to "reverse-combust" CO2 back into fuel. They still have to improve the efficiency of the system, but they recently demonstrated a working prototype of their "Sunshine to Petrol" converting waste CO2 to carbon monoxide, and then syngas, consuming nothing but solar energy. The device, boasting the simple title Counter-Rotating-Ring Receiver Reactor Recuperator (CR5) sets off a thermo-chemical reaction by exposing an iron-rich composite to concentrated solar heat. The composite sheds an oxygen molecule when heated and gets one back as it cools, and therein lies the fuel. The cylindrical metal CR5 is divided into hot and cold chambers. Solar energy heats the hot chamber to a scorching 2,700 degrees, which forces the iron oxide composite to lose oxygen atoms. The...
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