Making ugly beautiful: Three-day workshop on choreographing light and design lighting from Oct 15

Making ugly beautiful

 

B D Narayankar

Seen Bollywood actresses in real life? Some of them even look worse than an ordinary house wife, but look stunning and sexier while dancing on the screen, enough to seduce even a sexually inactive bloke. Why? It's all because of 'choreographing light' and 'lighting designing' techniques, used by filmmakers.

Good lighting makes uncharming things charming; enactes suspense, narrates story; weaves poetry; sells dreams and makes everything irresistible. To experience all these magical moments, choreographers and designers can now participate in the three-day workshop on "Lighting Design and Choreographing Light" being conducted by National Institute of Design from October 15 to Oct 17 at NID campus in Ahmedabad, Gujarat. The event anchor is Krishnesh Mehta, a faculty of Strategic Design Management.


The workshop will introduce the basic principles of choreographing light and lighting design, how to use light to create the desired moods, experiences and perceptions and
enhance the beauty and feel of any given space - indoors or outdoors.

The workshop will also discuss the basic concepts to create lighting that helps increase sales and desirability, as in the case of retail, drama and ads. It will introduce the salient secrets of lighting that can be applied anywhere, be it for interiors, exteriors, dynamics, events – like fashion shows,
award functions, etc., moving spaces, films and photography among others.

The event also will experiment the 3D-6D lighting choreography and story telling through light. It will
introduce the theoretical concepts supported by demonstrations and hands-on exercises.

Some of the important topics discussed in the workshop would be:

• Understanding Lighting
• Neurophysiology of light perception
• Difference between lighting and illumination
• The power of lighting –Lighting for special functions and needs
• Lighting Design and Choreographing light
• Neurophysiology of lighting choreography –how to create the desired lighting
• Types of lighting
• Lighting Effects and SFX lighting
• Measuring the quality of lighting
• Lighting for various applications

This tailor-made programme is aimed at Retail Businesses, Light Engineers, Marketing Professionals, Architects, Interior Designers, Exhibitors, Landscape Designers, Facade Designers, Set/Stage/Entertainment Designers, Advertising, Retailers, Visual Merchandisers, Choreographers, Event Managers, Event Visualisers, Art Directors, Service Providers, Professionals connected with hotels, restaurants and amusement parks.

For more details contact: Mansukh Patel (M) 09426329633, Rupali Rai (M) 09328136526, Programme Officer Industry Programmes & Projects (IP&P) Paldi, Ahmedabad