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Topic : The purchasing process
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Functional Area : Consumer Sales
Activity:  2 comments  163 views  last activity : 07 21 2011 15:12:38 +0000
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The Merging of the Luxury Automobile Market into the Mass Market. In the link attached below, it shows a clear emergence of the "Educated Luxury Buyer". What do you think this will be the Future, now we will have both Luxury and Mass Products being sold under the same Roof and Same Brand names?

 
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2 comments on "Merging of the Retail Space for Luxury & Non-Luxury Customers"
  Commented by  V. Srinivas, Freelancer, Information Technology    | 07 21 2011 15:12:37 +0000
In the long range, if the "Educated Luxury Buyer" type of mall emerges, the prices for the same goods will be much higher than that in the "Janata" mall. But the ambience will be much much higher. The top end goods that the "Aam Aadmi" can not even logically thing of possessing will be there in the upper mall. Merging of space will be counterproductive as I am used to the ambience and paying for the ambience when I come to the high-end mall.
  Commented by  Anup sharma, Chief academic Advisor (Honorary), CBSELearning.com    | 07 16 2011 15:45:22 +0000
Its always good to have everything under one roof.why to deprive a common man from raising his living standard?
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The Merging of the Luxury Automobile Market into the Mass Market. In the link attached below, it shows a clear emergence of the "Educated Luxury Buyer". What do you think this will be the Future, now we will have both Luxury and Mass Products...
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