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Venugopal K PR & Media Relations Manager, Ogilvy & Mather
 
Venugopal K's Profile
Ogilvy & Mather
Venugopal K
PR & Media Relations Manager, Ogilvy & Mather
confidential
Mumbai, India
confidential
Toostep 
Professional summary
Venugopal K's Experience
Current :

PR & Media Relations Manager, Ogilvy & Mather

Advertising/PR/MR/Events
India, Mumbai

Working from 2007

 
 
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Venugopal's communities
13790 members, 310 jobs, 764 articles, 308 questions, 961 debates, 382 idea contests.
13157 members, 54 jobs, 255 articles, 114 questions, 438 debates, 179 idea contests.
1159 members, 15 jobs, 80 articles, 45 questions, 49 debates, 29 idea contests.
Venugopal's contributions
No it not a good move. This will put consumers in dark. The will be no control over the price of fuels. Then the automobile industry will be affected....
Yes it can work in India. Now people started accepting all trends which add value to them. So trying such strategy might increase the sales...
Brand blink means  understand the feelings and not facts. Brands are built on trust. Making and keeping promises builds trust which is among the most basic of human emotions. 
When i was young i really liked the ad caption of Bajaj, which was " Hamara Bajaj " the scooter ad in 80's remember guys......that was the best...
As it is already a established brand no requirement of spending on endorsement but it has to spend more on strategy so that it can compete with its competitor and sustain in the market
 
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