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vijay raut CEO/MD/Director, Synergy Marketing Advisory Services
 
vijay raut's Profile
Synergy Marketing Advisory Services
vijay raut
CEO/MD/Director, Synergy Marketing Advisory Services
confidential
Mumbai, India
confidential
Toostep 
Professional summary

Over the last 25 years I have launched and handled over 25 brands in FMCG's, Durables, Financial Products, Pharma and services. Brands include Hawkins pressure cookers, Colgate, Wipro, Glenmark, UTI etc

vijay raut's Experience
Current :

CEO/MD/Director, Synergy Marketing Advisory Services

Management & Strategy Consulting
India, Mumbai

Working from 1979

Brief summary :

contact: Tel 9322266445 Mail:synergyconslt@yaho.co.in or synmas@gmail.com

 
 
 
 
vijay's communities
19595 members, 982 jobs, 1298 articles, 626 questions, 1329 debates, 612 idea contests.
13474 members, 307 jobs, 661 articles, 296 questions, 939 debates, 376 idea contests.
9878 members, 382 jobs, 854 articles, 277 questions, 912 debates, 317 idea contests.
vijay's contributions
No it is not the only route and may not be the easiest / cheapest route. It largely depends on the situation at a given point of time. Let's understand - strategies are based a realistic assessments of your weaknesses and the strengths of the...
Priyanka, 1. I don't support the idea of censorship. As a nation are we mature or immature? If we are immature and incapable of making decisions then we must have BIG BROTHER watching over us telling us what 2 do and what not 2 do. 2. There are no...
Honestly it's a one sided debate. In an earlier debate I had mentioned that advertising is the most hyped up and over estimated element of the marketing mix.  If the purpose of advertising / PR is to ultimately get the customer to try and then adopt...
In most companies age is a criteria for retirement. This results in a tremendous loss of expertise as the organication looses it's most experienced personnel purely due to an administrative norm. Is the time right to reconsider our idea of...
Hi All, There seems to be some confusion about the understanding of "Branding". From all the arguments it appears that most of that participants hold a view that branding is an exercise done by the manufacturer. With years of experience and some good...
 
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