Vivek Kumar Gupta's Profile
Vivek Kumar Gupta | |
Director Sales and Marketing, Aeroto Boldrocchi India Pvt. Ltd | |
 | Aeroto Boldrocchi India Pvt. Ltd  |
Professional summary
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Current Experience:
Director Sales and Marketing, Aeroto Boldrocchi India Pvt. Ltd
Previous: Business Head South India, Hotspot Retails Ltd
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Deaprtment of Manegement , Kurukshetra University , Kurukshetra
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21.0 Years
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Durables , new brand launch , turnarounds , telecom retail , training
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Contribution score:(123 points)
- Contacts: 9 connections, 10 following, 10 followers
Vivek Kumar Gupta's Experience
| Current : |
Director Sales and Marketing, Aeroto Boldrocchi India Pvt. Ltd |
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| Industrial Products/Heavy Machinery | ||
| India | ||
| Previous : |
Business Head South India, Hotspot Retails Ltd |
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| Retail Chain/Logistics | ||
| India, Bangalore | ||
Worked from 2006 to 2008 | ||
Vivek Kumar Gupta's Education
Deaprtment of Manegement , Kurukshetra University , Kurukshetra |
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| MBA/PGDM | |
| India | |
| From 1986 to 1988 | |
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Brief summary :
Two years full time course in Sales and Marketing | |
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Vivek's communities
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10207 members, 379 jobs, 894 articles, 282 questions, 934 debates, 319 idea contests.
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13156 members, 54 jobs, 255 articles, 114 questions, 438 debates, 179 idea contests.
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3059 members, 98 jobs, 299 articles, 110 questions, 223 debates, 110 idea contests.
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Vivek's
contributions
The agenda for supporting big house retail and opening up the Indian shores for 100% FDI in Multi-brand retail is fraught with issues like anti dumping laws , local industrial and agricultural produce versus cheap chinese (and others) , invasion of... |
In case of an adequately entrenched market with competitive / quality / service pressures in abundance , the maximum thrust works. All proddings and teachings that can reach the channel and customer will matter . |
The logics against would have to be driven by the nature of the market , product , end use. If the intent of use is in a small market with limited opportunities for contact and connect , the most optimal needs to be used. |
For a mid sized B2B organisation , arguably , resources would be limited and hence rpioritisation becomes the key to marketing spends. In the short term , reaching to the immediate customer through focussed approach is priority. Over time , as primary... |
Start from the location where the market exists , (potential exists). Thereafter tap the customer , and keep the quality price matrix good. The availability of range and options in the catered set helps importantly. |
Related Topics
Talking to senior level corporate decision makers is a challenge for many...
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It’s launch time and you’re preparing for a worldwide product introduction....
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, 1 debates
, 1 idea contests
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